Media

How Local Newspapers Remain Commercially Viable

The commercial viability of New Zealand newspapers at a local level remains in limbo, but this is a phenomenon occurring…

15 hours ago

How Super Rugby Clubs Connect With The Local Media

The top New Zealand Super Rugby franchises understand that local media outlets are essential to connect with over the course…

20 hours ago

Benefits for Reporters Keeping Some Information Off The Record

When is the idea of off the record talks a good idea for a journalist? With media credibility dropping and…

3 days ago

How Brands Use PR Outsourcing to Influence Their Media Image

PR agencies are well placed to allow brands to massage their media profile. From NBA stars and hip-hop artists to…

5 days ago

Why NZ News Organisations Must Go Digital

NZ news organisations have a number of different tools at their disposal to communicate with their constituents. From television broadcasters…

7 days ago

Why The Podcast Medium Works for Media Storytellers

It would be the explosion of the true crime podcast Serial that changed the landscape for media storytellers in 2014.…

1 week ago